Online Home-Buying Search Terms Recently Hit 2-Year High

If you’ve been thinking the housing market is quiet right now, think again.
There are signs showing buyer activity is heating up—and the proof is in the data.

Buyers Are Searching More Online

One of the best ways to know what buyers are thinking is to look at what they’re searching for.

Google Trends shows searches for terms like “home for sale” have been climbing this year. In fact, both phrases reached a recent high in mid-July.

That means more people are curious—and potentially ready—to buy.

Why That Matters for Sellers

Even with higher mortgage rates and prices, buyers haven’t given up. They’re still browsing. They’re still watching. And many are just waiting for the right home to hit the market.

Your home could be exactly what they’re looking for. But if it’s not listed, they’ll never know it’s available.

No, It’s Not 2021—But That’s Okay

Buyer demand today isn’t the frenzy we saw during the pandemic. And that’s perfectly fine.

You don’t need ten offers to sell your home. You just need the right buyer—the one who’s motivated, eager, and ready to move.

Bottom Line

If you’ve been waiting to sell until “buyers come back,” here’s the reality: they already have.

Search trends prove buyer interest is growing. And now might be the perfect time to put your home on the market.

Finding ways to make your credit score better could help you get a lower mortgage rate. When you’re ready to get the process started, let’s connect.